Pitching to Journalists
Contacting journalists can be a daunting prospect if you’re new to approaching the media. However, building up strong relationships with the media is critical to overall marketing success and is a must for any business. To help understand how small businesses and start-ups can best approach the media, RunMarketing spoke to freelance journalist and blogger Gordon Kelly.
For more on writing press releases and pitching to media, visit RunMarketing’s Resources page.




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This post was mentioned on Twitter by gordonkelly: RT @CMRLee: From my podcast: how @gordonkelly likes to be pitched to by PR people http://bit.ly/TTFuY #ff @runmarketing…