Guide to Affliate Marketing

Posted by runmark on 20/12/2009 under Marketing

Affiliate marketing has exploded in recent years as the Internet increasingly becomes the key battleground for advertising spend. So how can small businesses and start-ups benefit from affiliate marketing, both as a publisher looking to generate extra revenue streams and as a small business looking to advertise?

RunMarketing speaks to Alicia Navarro, CEO of affiliate marketing specialist Skimlinks, about affiliate marketing best practice.